Category: Perspectives

Healthcare decisions often sound perfectly reasonable in a conference room. A new fee. A stricter cancellation policy. A service removed from a membership. Maybe a vendor that saves money but raises uncomfortable questions about patient data. There is usually an explanation: market conditions, operating costs, industry standards. Now picture explaining the same decision to a… Read more

Ask a roomful of physicians who set their prices, and watch the silence. For most of a career, someone else did: a payer, a hospital, an administrator. Some people might view that gap as personal failure, but really it’s training. According to the American Medical Association, graduating students go to residency with little knowledge of… Read more