Have you heard? Direct Primary Care Awareness now has its own official month, and what better time of year than when we’re already buzzing with love for, well, everything? Bring it on, December!
So, what does that mean for your clinic? It means you get to continue doing what you’ve been doing all year – promoting DPC to everyone you meet on the street, in the grocery store checkout line, and at the car wash. Okay, the car wash might be a bit of a stretch, but you catch the drift. Because Direct Care Awareness now has a month associated with it, that makes it the perfect time to hold community events and staff activities. You still have some time to plan these events and we’ll remind you when it’s not quite so hot outside but it’s never too late to start brainstorming how you can make more of an impact on those around you. The DPC Journal has some ideas to kickstart your creativity.
Here’s something to remind your patients about…
The holidays tend to be absolutely insane. For patients, getting in to see the doc during those busy months can be nearly impossible in a traditional healthcare environment. A trip to the ER could set them back precious shopping hours, not to mention thousands of dollars. Thank goodness there’s an alternative! With many DPC physicians offering 24/7 availability, house calls and the ability to handle most “ER” type visits right in their own clinic (at no extra cost!!!), your patients can check “the possibility of needing to see the doc” right off their list of things to stress about. Make the decision to switch to Direct Care easy for them by presenting sanity during a time when sanity can usually be found flying right out the window.