Posted by: AtlasMD

February 27, 2018

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Your Small Practice Has Everything it Needs to Succeed.

Doctor High Fiving a Young PatientYou didn’t go to medical school to fill out paperwork. You also didn’t go to medical school to learn how to run a business. Pressure’s off, though, because Atlas was built for Direct Care docs just like you. The EMR itself is intuitive about things like labs, billing, communication, note taking, practice growth and so much more. We have a pretty good idea what you need and what you don’t; we’re practicing DPC docs and need the same things!

Atlas’ goal is to give you the knowledge and tools you need to build your practice well on the Direct Care platform. Now, having said all that, you need more than an EMR to do your job well. You need counsel from those who know where the pitfalls are and can guide you around them. Someone willing to share their own experience in order to make yours better. Someone who truly supports your practice.

Atlas does that, too.

With Atlas, you don’t just get the EMR to run your day-to-day. You also get a team of conversion consultants, technical support specialists, and virtual staff to handle things like patient file imports, inventory help, and lab pricing imports. When you have help with all that, it frees you up to focus on your patients. When you focus on your patients, your practice succeeds. And when your practice succeeds, DPC makes another dent in the fight for better healthcare.

So go ahead, lean on us. We insist.

Posted by: AtlasMD

January 24, 2018

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Growing Your Practice? You Set the Pace. Atlas Will Keep Step.

Growth: your reason, your rules, your pace.

You set out on the Direct Care journey for your reason. Maybe you wanted freedom from the limitations of a traditional healthcare environment. Maybe you were tired of having to fudge your billing codes to make a suit somewhere happy. Maybe the stack of paperwork waiting at home for you each night became too overwhelming. Maybe you wanted to live a little while also helping patients. (It’s called a social life!)

Bottom line? You’re in control. You know your patients, you know your community, you know your strengths. You know how fast or slow you want to grow your practice. If full speed ahead is your thing, that’s great; let’s make it happen. But if slow rolling growth is more your love language, that’s great, too. The beauty is that Atlas is perfectly poised to grow with you no matter how fast your strategic plan moves.

There’s nothing traditional about your practice’s growth.

This is where we say the thing nobody else will say. While growth is good, your happiness is better. Protect that happiness at all costs.

Let’s elaborate. Standard advice is to start your business and grow it as fast as you can for a better initial return on your investment, right? The marketing gurus will yell at you to GROW, GROW, GROW! The blogs will show you a million and one ways to do it.

But you don’t have to listen to them.

If you’re feeling pressured by how society says you should build your practice, take a deep breath and remember who’s in control. You. You chose this life because of the freedoms it offered, and if growing too fast too soon threatens to compromise your reasons – take a step back. Enjoy where you are right now, and slowly plan your next move. Read more

Posted by: Atlas MD

August 31, 2017

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Marketing Your DPC Practice – How Everyone Else Does it.

Marketing Your DPC PracticeThe best marketing strategy is a good business model. It’s a value proposition. Think about it this way: it’s really easy to sell a great product, and it’s really difficult to sell a not-so-great product. Start from the beginning! DPC’s high-value proposition often looks like this: unlimited visits, no copay, free procedures, wholesale meds and labs, up to 95% off and cheaper insurance – that is a huge value proposition that you can sell – no matter what you do, your patients are going to be happier. You’ll find more foundational tips on marketing your DPC practice over in the marketing course of the DPC Curriculum.

You’re Better at This Than You Think. Honestly.

Even though the idea of telling the world all about the great things you have to offer might make your stomach churn, rest assured you already have the skills needed to sell and market your practice. (We wrote all about that over here.) Marketing and sales is largely about having a conversation. Talking to people and answering their questions. You already have the answers, and with knowledge comes confidence.

It’s Time to Walk the Walk.

So once you have that foundation laid, you can do some external marketing. That all sounds good in theory, right? If you’re curious about what that actually means, here are some ideas on places to start networking right in your own community. Read more