Posted by: AtlasMD

October 2, 2014

Recommended Reading: Atlas Shrugged

We often get asked for recommended reading lists. Well, we’re delivering! These weekly posts feature one book we highly recommend to learn more about business, philosophy, and different perspectives to help you run your business. Do you have a recommendation that’s not on the list yet? Mention it in the comments!

This Week’s Recommendation: Ayn Rand’s Atlas Shrugged. 

In our opinion, Atlas Shrugged should have a home on every bookshelf ever made.

With adoring fans, rabid critics and very few in between, why does Atlas Shrugged evoke such impassioned responses? Because it grapples with the fundamental problems of human existence — and presents radically new answers.

Atlas Shrugged, Ayn Rand’s last novel, is a dramatization of her unique vision of existence and of man’s highest potential. Twelve years in the writing, it is her masterwork.

Is the pursuit of profit a noble enterprise or the root of all evil? Is sexual passion an exalted spiritual virtue or a dirty, animalistic vice? Is reason an absolute or is faith an alternative source of truth? Is self-esteem possible or are we consigned to a life of self-doubt and guilt? In what kind of society can an individual prosper, and in what kind of society is he doomed to the opposite fate?

Rand’s worldview emerges in the compelling plot turns of a mystery story, centered on the question “Who is John Galt?”

READ MORE ABOUT ATLAS SHRUGGED >

BUY ATLAS SHRUGGED ON AMAZON > 

Posted by: AtlasMD

October 1, 2014

HEALTH MEDIA: Explaining Your Job IS Marketing.

According to Alex Lubarsky of Health Media, there’s more to great marketing than just doing great work. You have to teach, too.

“Understanding marketing is crucial. If educating the public about your service is not incorporated into the cost of doing business, if it is something that comes as an afterthought rather then top-of-mind, true success will always be just around the corner French-kissing your competition. You will either learn to embrace marketing or you will always be at the mercy of those who do.”

READ THE ARTICLE ONLINE >

Lubarsky says healthcare is suffering most from this too-often overlooked marketing technique. And that’s why docs are so out of touch when it comes to how healthcare actually works.  Read more

Posted by: AtlasMD

September 25, 2014

North Kingstown, RI Welcomes DPC to the Area.

After just one month in business, Dr. Lauren Hedde successfully enrolled a whopping 50 patients in her Direct Primary Care practice, the first of its kind in North Kingstown, Rhode Island. It would appear her patients also share the values of Direct Primary Care.

Dr. Hedde strives to provide personalized, individualized care, which is why she plans to cap out at 700 patients. Doing this will allow her to spend more time with each patient. In fact, her initial consultations typically last longer than an hour. In true Direct Care fashion, Dr. Hedde does everything in her power to make sure her patients are cared for, and comfortable. That includes seeing newborn babies in their homes during their first month of life. Everyone’s a priority in Dr. Hedde’s practice.

We’d like to congratulate Dr. Hedde on a great start to what we think will be a flourishing career!  

Posted by: AtlasMD

September 24, 2014

FORBES: Healthcare is at a Tipping Point.

Cisco CEO John Chambers fears the US economy is being threatened by bankruptcy. That is, unless we evolve our healthcare system. He equates the current state of healthcare to the prehistoric state of computers – disconnected and inefficient.

Chambers hopes for better, not only for himself, but for his family and employees. He has an idea of how it could all come together, too, in an “Internet of Everything.”

“The first thing that will happen is all devices on our bodies, in hospitals and in our homes will be connected,” he said. “The second technological advance is video, which is the way people will prefer to communicate in the future. Video can connect any health care professional to any patient and to any specialist, all at tremendous speeds. You’ll be able to receive medical expertise 24/7. Health care applications will combine the technologies of cloud and big data, whether in the hospital or in your home. Video allows a different level of collaboration, and it offers security and privacy from your home. This is the Internet of Everything.”

READ THE FORBES ARTICLE >

We can’t help but think Chambers would look upon the Direct Care healthcare model with a smile, knowing that those in its care are receiving individualized, personalized treatment. Treatment that stems from being able to reach your doc anytime, through seemingly unconventional methods like Skype, Twitter, email and text. Factor in 24/7 physician availability, house calls and office visits that last at least 30 minutes, we don’t think we’re far off from Chambers’ vision.

Maybe this is a good time to mention how the Atlas.md EMR specifically accounts for better connectivity between doctors and patients by integrating all those communication methods directly into the patient’s chart. No, more than accounts for, encourages it. Enables it. Demands it.

Because Direct Care is gearing up to be the thing that tips the point toward better healthcare.

Posted by: AtlasMD

September 17, 2014

Atlas MD Podcast 20 – Answering the Why.

Atlas MD Podcast 20 – Answering the Why.

STREAM EPISODE 20 OF THE ATLAS MD PODCAST ON iTUNES >

Direct Care is expanding! More and more clinics are opening their doors using the Direct Care model, including specialty practices like endocrinology, and psychiatry clinics. The chiropractic community has also been listening lately, some of them adopting a monthly membership model themselves. Lending to a busy upcoming travel schedule, the Atlas MD team is working hard to not only dispel the myths of Direct Care, but continue to answer questions and educate those who want to learn more about this model of healthcare.

In this Podcast: Answering the Why.

Derived from a talk on behavioral economics, Drs. Josh and Doug explore how people make decisions based on their financial situation. The method of explaining how a $50 monthly is better than a $20 copay can be phrased different ways to get different responses – and being able to explain those situations comes from knowing why you’re doing what you’re doing in the first place.

Listen in to find out how Direct Care medical professionals have the best “Why” ever.

STREAM EPISODE 20 OF THE ATLAS MD PODCAST ON iTUNES >

Posted by: AtlasMD

September 16, 2014

Recommended Reading: Charles Koch’s “The Science of Success.”

We often get asked for recommended reading lists. Well, we’re delivering! These weekly posts feature one book we highly recommend to learn more about business, philosophy, and different perspectives to help you run your business. Do you have a recommendation that’s not on the list yet? Mention it in the comments!

This Week’s Recommendation: Charles Koch’s “The Science of Success.”

“Successful companies create value by providing products or services their customers value more highly than available alternatives. They do this while consuming fewer resources, leaving more resources available to satisfy other needs in society. Value creation involves making people’s lives better. It is contributing to prosperity in society.”

What is behind the success of Koch companies? It is Charles Koch’s unique and transformative business philosophy, Market-Based Management®.

Developed by Charles Koch, chairman and chief executive officer of Koch Industries, Inc., MBM® is defined as a philosophy that enables organizations to succeed long term by applying the principles that allow free societies to prosper.

As MBM became the foundation upon which Koch companies grew, the challenge of sharing it internally and externally led to the creation of “The Science of Success.” To learn more, click here.

In the book, Mr. Koch presents the evolution of Koch Industries and the “Science of Human Action” upon which MBM is based. He also provides a systematic view of MBM at work within Koch companies by outlining five dimensions: vision, virtue and talents, knowledge processes, decision rights and incentives.

VIDEO: Direct Care Explained in 10 Minutes.

If you’ve been looking for an elevator pitch to make a case for this healthcare model, search no longer. Dr. Josh had the pleasure of speaking at the Louisville Airport Crowne Plaza for the Association of American Physicians and Surgeons. In a short time allotment of 10 minutes, Dr. Josh lays out the premise of Direct Care.

Direct Care clinics are laying down roots all over the country. Don’t believe us? See for yourself over at iwantdirectcare.com. Patients have expressed their interest, docs know exactly where they’re wanted. Don’t forget to put yourself on the map while you’re there!

Posted by: AtlasMD

September 4, 2014

Ayn Rand’s Lost Novel Is Coming in 2015

Penguin Random House is going to release Ayn Rand’s unpublished work from 1934. And Rand’s heir, Dr. Leonard Peikoff, even discussed the book at the 2014 Objectivist Summer Conference.

Of course, The Ayn Rand Institute is excited about the announcement. In their Press Release they say that Ideal, written in 1934, is scheduled for release and will be paired with Rand’s play of the same name. It will be available as a single volume with an introduction written by Rand’s designated heir, Leonard Peikoff.

“We are delighted to share this wonderful news,” said ARI executive director Yaron Brook. “How often does one get to announce the new publication of a novel by such an influential author eighty years after the book was written? It’s incredible to see that several decades after Rand’s death, her work and ideas are still fresh and alive in the culture.”

The Ayn Rand Institute’s Objectivist Summer Conference 2014 featured a Q&A event on Ideal. Dr. Leonard Peikoff, in a rare public appearance, fielded questions about the book, its ideas and the history of this important new publication. Want to know more about Objectivism and a major influence on Atlas MD’s core values? Check out ARI’s website. The Ayn Rand Institute promotes the philosophy of Ayn Rand, author of Atlas Shrugged and The Fountainhead.

Posted by: AtlasMD

September 2, 2014

Are Patient Portals Really Relevant?

Patients say the answer is no.

If this shocks you, the rest of the stats will really throw you for a loop. According to Mobi Health News,

  • 49 percent of patients know their doctor’s office offers a patient portal (but don’t necessarily use it)
  • 40 percent were not aware of a patient portal offering
  • The remaining 11 percent of patients know their doctor doesn’t offer one

When a patient portal does it right, it offers helpful articles in addition to account status, a way to get in touch with the doc, or even join an online forum to discuss what other patients within the portal might be going through. But even if all these stars are aligned, even if the portal exists, and the patient knows about it, who’s to say they’ll actually use it? Read more

Time Begets Quality, DPC is the Key to Utilizing FitBit Data.

Venture Beat recently released an article expounding on all the reasons doctors don’t want data from health wearables like Fitbit. Among those reasons? Not enough time to analyze, and no proven system to analyze it in.

One higher-up explains: “Doctors would love to be excited about wearables — they’re gadget guys at heart — but their day-to-day is spent battling 30 year old fax machines to get your last lab report.” says Jeff Tangney, CEO of Doximity, which makes a social communication platform for clinicians. “For a busy doctor, the ability to use email would save more lives than a Fitbit.”

Atlas MD’s Dr. Josh told his side of the story in an interview with The Daily Beast. His view looks completely different from that of docs who shudder at the thought of more data. He not only cares about his patient’s FitBit data, but welcomes it. He finds this information so useful, he’s integrated fitness app tracking into his EMR software (that also handles emails, in case you were wondering) to better communicate with his patients about the one thing that matters most – their health.  Read more